CASE STUDY - FLOOR COVERINGS

Kermit Labs creates virtual room environments to contextualize Ashley Stark Home’s new floor covering collection for e-commerce

Stark’s Hamida Rug merchandised in a virtually-rendered Parisian apartment

Above Stark’s area rug in a virtually-rendered Parisian living room

Let the customer feel your perspective

Virtual room environments allow brands to contextualize products in any setting imaginable. Once a room environment is created, it can be shot from any angle and continuously readjusted, driving evergreen content.

Above This floorcovering brings warmth to this modern, virtually-rendered Rocky Mountain chalet

Above A virtually-rendered Rocky Mountain entryway puts the rug in focus

Above A light-flooded, virtually-rendered city office scene

Stark floorcoverings merchandised in a virtually-rendered Rocky Mountain home

Above Customers save significant dollars when rendering scenes like this pastoral dining room scene, avoiding logistical issues along the way.

Above This virtually-rendered pastoral hallway scene mixes organic elements alongside the rug to bring a natural touch

Above Stark’s area rug in a virtually-rendered pastoral living room scene

CASE STUDIES

  • Visual Comfort & Co.

    As the dominant premium lighting manufacturer in the US, Visual Comfort & Co. wanted to make digital at the core of their future.

    Kermit Labs created high-fidelity 3D models, “smart material” finishes, as well as virtual room environments to allow the customer to experience the quality up-close and merchandised in elevated settings.

    Lighting
  • vintage G Wagon virtually rendered by Kermit Labs for Banyan Motors

    Banyan Motors

    As the premier importer of custom, vintage Mercedes G Wagons to the US, Banyan Motors needed its online customization tool to be as powerful as its vehicles.

    Kermit Labs worked hand-in-hand with the Banyan Motors team to develop a premium 3D car configurator with the ability to build its custom G Wagons in live time with photorealistic quality.

    Automotive

  • Monolith Studio

    Monolith Studio’s bold and captivating debut collection of designs started with raw forms and needed a conduit to get these ideas into a world-class format.

    Kermit Labs took hand drawings, reference photos and raw 3D models and transformed these prototypes into photorealistic virtual product photos and an eye-catching virtual desert oasis photoshoot.

    Prototyping

  • S. Harris

    S. Harris had beautiful textiles spanning fabrics, draperies, wallcoverings and rugs, but didn’t have a consistent or cost-effective way to marry these categories within their content strategy. Traditional photography didn’t meet their needs and was too logistically complex.

    Kermit Labs created multiple virtual environments for S. Harris to shoot all kinds of products without physical limitations and within budget.

    Textiles

  • Lee Industries

    Rather than manufacturing millions of Lee’s available SKUs, shipping to a studio and photographing each one, Lee recognized the value of digitizing its multi-generational product catalogue via 3D modeling and photorealistic renderings.

    Kermit Labs created a virtual library for Lee featuring high-fidelity 3D models and digital material swatches.

    Upholstery